Today, Smartphones are the most integral part of our lives. It is because they have made a lot of things easier for us. This includes video editing and photography as well. Yes, it is easy to edit a video with some fantabulous video editing online apps available that work on Android and iOS.
With some of the popular video editing apps, you don’t need to move files from one computer to another. Yes, video editing has now become much easier.
Most of us prefer to watch video content over reading lengthy text hence it has become a vital part of our daily lives.
Cisco's prediction says that 79% of the global internet traffic would come through video content in the coming years. So, video editing apps will play a major role in promoting and creating video content.
If you are thinking of building your video editing app anytime soon, this blog would help you learn about online video editing app, aspects to consider during development, what challenges you may come across, types of video editing apps, and costs to build a video editing app. Let us start.
What Are The Different Kinds of Video Recording And Editing Apps?
You can find plenty of online video editing apps in the app market. These apps can be categorized as,
- Video recording apps
- Screen recording apps
- Video editing apps
- Applications having screen recording & editing functionality
- Apps with video editing & recording functionality
Things To Consider During Video Editing App Development
You can find a range of video editing apps in the market. Among others, video editing app like Magisto has gained huge success due to their powerful and unique features.
The video editing app development process is a time-consuming process that needs you to make an informed decision along the way.
To ensure a smooth development process you need to take care of different aspects like:
1. Validate Your App Idea
While working on our app idea, you may face challenges while validating the app idea and building the product. So, research in detail to come up with a unique method that can understand the market needs.
In other words, the idea needs to be attainable and you validate your idea by doing thorough market research, analysis, and targets.
2. Understand your Target Audience
It is very important to know your target audience. This means to identify the audience who will be using your application and for who you are going to build an app.
So, make sure you try to figure out the possible issues faced by the users and how to fix them. Since it is about video editing app development, the target audience will be related to travel, video blogging, sports, etc.
It means the app audience is the people who want to click the special moments and post them on social media platforms and share with dear ones.
You can find your target audience based on the following criteria:
- Age
- Location
- Interests
- Income level
All these aspects will help you evaluate and find your target audience easily.
3. Note Down The Essential Features
During app development, you need to make sure that the user interface is simple to use. The same thing applies to the app functionality too.
You can go with the MVP (Minimal Viable Product) model wherein you can enable users to get used to the app. Let the users use your app and provide inputs and feedback. This will help you understand the features that your potential audience likes and improve the app accordingly. Some of the powerful features you can incorporate into your app are:
- Including tracks/audio effects
- Including multiple files into images, videos or both
- More edits (tints, shades, exposition, temperature, contrast, saturation, etc)
- Include frames/ trimming the video
- Editing during recording with filters, special effects and textures
- Enable video saving in multiple formats
- Integrate Social media share function
Well, the above-mentioned features can let you drive more users to your app with improved user acquisition and retention.
4. Choose a Monetization Model
At this step, you have to pick the relevant monetization model to earn profits for your app. Below listed are 4 different monetization models used by popular video editing apps
In-App Advertising
Well, the app can be downloaded for free but users view advertisements. Video editing apps can generate profits through ads.
Freemium Model
Although the app can made downloadable for free, to access some features users have to pay or make in-app purchases.
Paymium
This monetization model is not common, video editing apps use this model to earn profits. Here, the app download is paid and needs in-app purchases at the same time.
Subscription Model
It is one of the common monetization models adopted by most video editing apps. You can make the app download free but offer a choice to buy a subscription.
5. Incorporate Social Media Platforms
Every video editing app needs the integration of social media platforms. This helps the users share their content on various social media platforms to gain maximum visibility. So, make sure you include multiple social media networks in the video editing app so that the users can share the videos over multiple platforms.
Essential Features To Add In Your Video Editing App
Let us have a look at the features to be considered for Magisto like app development. There will be 2 panels in the app and each panel will have a different set of features.
Admin Panel
- Admin login
- User management
- Subscription and coupon management
- Easy to use dashboard
- Themes and editing styles management
User Panel
- Log in /Sign up
- Create a video/movie
- Email Verification
- Range of themes and editing styles
- Settings
- Automated selection of images/videos
- Video post
- Upload custom music
- Multiple channels
- My account
- User actions
- Subscription
- Save post in a private album
- My movies
- My album
- Coupons
Advanced Features To Add in Video Editing App
1. Integrate Payment Gateway
You can integrate multiple payment gateways to help users make seamless payments. It will help users pay for in-app purchases and subscriptions.
2. Real-Time Reports and Analytics
You can integrate certain APIs to extract real-time data from data servers. The data helps create a report to help you know the number of users opting for free/paid subscriptions. Also, you would come to know how the users are creating videos, sharing the videos, the number of downloads, and many more things.
3. Include Sound Effects
Allow the users to add sound effects of music to their videos. Also, provide them with audio filters like storm rain, etc
4. Video editing for existing Videos
Do not forget to include features that allow loading the existing videos and editing them.
5. Merge Fragments into one File
Well, this feature enables effortless video creation. It allows users to create videos from their vacations, tours or make videos for work presentations.
6. Stickers & Filters
Filters and stickers are important for your video editing app. You can search for other similar apps to know the importance of stickers and filters for any video editing app.
7. Artificial Intelligence
Artificial Intelligence can enhance the performance of your video editing app. AI enables features like auto-selection of videos or images to create a movie. It helps choose videos and images automatically from your gallery and edit them.
Challenges (Technical) Faced During Video Editing App Development
Well, building a video editing app comes with a lot of effort. Since both Android and iOS app development are not similar, developers may come across some technical challenges as stated below:
Challenges Faced During Android Development
- Managing Undo/Re-do tasks
- Video Rendering Functionality
- Select between pre-made and customized solutions for filters
Challenges Faced During iOS Development
- Precise video merging with photos
- Positioning of videos and images
- Accurate incorporation of Audio Tracks
Estimated Cost To Develop A Video Editing App
The estimated cost of custom or white label video editing app development is determined by a lot of things. Let us have a look at the factors that decide the development cost of your video editing app:
- Platform to launch your app (iOS, Android, or both)
- Location of the development team
- Number of hours invested and team size working on your project
- Complexity and Features in the app
In case you choose to include more features in your app, the more expert app developers you need to work on your project. This means the costs of creating your video editing app increase automatically.
Final Words
Video content is gaining a lot of popularity and video editing apps are helping people post engaging content.
To accomplish video editing on your computer or laptop may require tech specifications like huge RAM, enough storage capacity, and knowledge of technical aspects. But, smart devices like mobile phones, tablets have made it easy with video editing apps.
Businesses can make amazing video content using video editing for their potential audience. So, if you want to launch your video editing app and need the assistance of a mobile app development company to work on your project, X-Byte Enterprise Solutions can help you build a video editing app that can stay in the competition.
Our expert team of app developers can build a feature-packed app that offers seamless video editing for your target audience. Share your app ideas with us to develop and launch your video editing app soon.